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The per capita consumption of textiles
for the year 2007 is 22.41 metres as against 21.49 metres in 2006 recording
a growth of 4.28%.
On an average, a person purchased and
used 0.92 metres more of textiles and clothing in the year 2007 than the
previous year. On an average, an Indian spent Rs 1,488.39 on the purchase of
textiles & clothing in the calendar year 2007, which is more by Rs 97.30
over the previous year (a growth of 6.99 per cent). There has been an
overall expansion in the domestic household market (in qty terms) to the
extent of 6.09%, which is due to a combined effect of per capita purchases
and population growth. The market size for textiles and clothing in India
has stood at 25,493 million
metres in the year as compared to the previous year's estimate of 24,030
million metres (a growth of 6.09%). In value terms, the size of the Indian
textile market was Rs 16,92,952 million in 2007. The same for the year 2006
was Rs 15,55,835 million (a growth of 8.81%).
About 3.22% of the Indian households
have not purchased any textile items during this year while 14.64% of the
households purchased textiles and clothing up to Rs 1000. It is estimated
that 1 7.55 per cent of the households incurred an expenditure in the range
of Rs 1,001 - Rs 2,000 towards the purchase of textiles and 14.46 per cent
spent an amount ranging from Rs 2001- Rs 3000 on textiles. About 19.85 per
cent spent in the range of Rs 3,001 - Rs 5,000, 19.84% spent in the range of
Rs 5,001 - Rs 10,000, 7.94% spent in the range of Rs 10,001 - Rs 20,000. The
households incurring an expenditure of Rs 20,001 and tnore is about 2.5%.
The highlights also include the gradual and most perceptible change in the
fibre man-made and blended/ mixed textiles taken together continue to grow,
which has recorded a share of 60.08% in the total consumption in quantity.
While pure cotton textiles and clothing has a share of 38.95% in the
consumption, Pure Silk and Woollen products have a meagre share of 0.62% and
0.35% respectively.
Market for Shirt
The total market size of readymade
shirts has stood at 419 million pieces in 2007 as compared to 399 million
pieces in 2006. The demand for shirt has thus gone up by 5.01% in 2007 over
the demand in 2006.
The man-made and blended/mixed shirts
are more popular with a demand share of 71.12% as against 28.88% of pure
cotton shirts. The demand for cotton shirts during this period are estimated
at 121 million pieces and man-made and blended/mixed shirts are estimated at
298 million pieces.
Market for Shirting (cloth in running
metres)
The total market size of shirting has
stood at 1,817 million metres in 2007 as compared to 1,648 million metres in
2006, thus pushing up the
aggregate demand by 10.25%. Out of the above, the urban areas have a share
of 26.53% and rural areas a share of 73.47%.
The man-made and blended/mixed shirting
is more popular with a demand share of 90.75% as against 9.25% of pure
cotton shirting. The demand for cotton shirting material during the period
is estimated at 168 million metres and for man-made and blended/mixed
shirting it is estimated at 1649 million metres.
Market for Trousers
The total market size of readymade
trousers is 314 million pieces in 2007 as compared to 292 million pieces in
2006. The demand for trousers has thus gone upby 7.53%. Out of the above,
the urban areas have a share of 44.27 per cent and rural areas a share of
55.73%. The trousers market shows a consistent and gradual increase in size.
The man-made and blended/mixed trousers
more popular with a demand share of 73.25% of the market as against 26.75%
of cotton trousers. The demand for cotton trousers during this period is
estimated at 84 million pieces and for man-made and blended/mixed trousers
it is estimated at 230 million pieces.
Market for Jeans (Male)
The total market size of readymade Jeans
(Male) has been estimated at 173 million pieces in 2007 as compared to 163
million pieces in 2006. Out of the above, the urban areas have a share of
43.35% and rural areas a share of 56.65%.
Market for Jeans (Female)
The total market size of Jeans (F) has
stood at 9 million pieces in 2007 as compared to 8 million pieces in 2006.
The urban consumers mainly dominate in the usage pattern and this is close
to 100%.
Market for Coating and Suiting
The total market size of coating/suiting
has stood at 564 million metres in 2007 as compared to 558 million metres in
2006. The demand for
coating/suiting has thus gone up by 1.08%. Out of the above, the urban areas
have a share of 44.15% and rural areas a share of 55.85%.
Market for Salwar Kameez
The total market size of salwar-kameez
has stood at 339 million pieces in 2007 as compared to 319 million pieces in
2006. The demand for salwar-kameez has thus gone up by 6.27% in 2007 over
the demand in 2006. Out of the above, the urban areas have a share of 42.77%
and rural areas a share of 57.23%.
The man-made and blended/mixed salwar
kameez is the popular category with a demand share of 74.63% of the market
as against 25.37% of cotton salwar kameez. The demand for cotton salwar
kameez during the period is estimated at 86 million pieces and for man-made
and blended/mixed salwar kameez it is estimated at 253 million pieces.
Market for Dhoti (Male)
The total market size of dhoti (M) has
stood at 117 million pieces in 2007 as compared to 128 million pieces in
2006. The demand for dhoti has
thus declined by 8.59% in 2007 over the
demand in 2006. Out of the above, the urban areas have a share of 21.37% and
rural areas a share of 78.63%. The dhoti market is showing a gradually
decreasing size due to the shifts in the dressing pattern of the people,
especially in southern and eastern regions of the country.
The cotton dhoti is the preferred one
with a demand share of 72.65% over 27.35% of man-made and blended/mixed
dhoti. The demand for cotton dhoti during the period is estimated at 85
million pieces and for man-made and blended/mixed dhoti it is estimated at
32 million pieces.
Market for Saree
The total market size of sarees is
estimated at 1,720 million pieces in 2007 as compared to 1,612 million
pieces in 2006. The demand for sarees
has thus gone up by 6.70%. Out of the above, the urban areas have a share of
38.49% and rural areas a share of 61.51%. The saree market is showing a
gradually increasing size though there are shifts in the dressing pattern of
the women, especially in southern and eastern regions.
The man-made and blended/ mixed saree
has higher demand with a share of 75.47% of the market as against 22.90% of
cotton sarees and the
rest 1.63% of the share is with the pure silk sarees.
The demand for cotton saree during the period is estimated at 394 million
pieces and for man-made and blended/mixed saree it is estimated at 1,298
million pieces. The demand for pure silk saree during the period is
estimated at 28 million pieces.
Market for T-shirt (Male)
The total market size of readymade
T-shirt (M) has stood at 179 million pieces in 2007 as compared to 165
million pieces in 2006 showing an increased demand for T-shirt (M) by 8.48%.
Market for T-shirt (Female)
The total market size of readymade
T-shirt (F) has stood at 13 million pieces in 2007 as compared to 11 million
pieces in 2006 showing a growth of 18.18%.
Market for Chaddar/Bedsheet
The total market size of Chaddar has
increased to 127 million pieces in 2007 from 122 million pieces in 2006
indicating an increase in the usage of
Chaddar by 4.10%. Out of the above,
the urban areas have a share of 22.05% and rural areas a share of 77.95%.
The total market size of bed sheet has
stood at 156 million pieces in 2007 as compared to 148 million pieces in
2006. The demand for Bed sheet has thus gone up by 5.41% in 2007 over the
demand in 2006. Out of the above, the urban areas have a share of 43.59% and
rural areas a share of 56.41%.
The cotton chaddar is popular with a
demand share of 96.06% of the market as against 3.94% of man-made and
blended/mixed chaddar. The
demand for cotton chaddar during the period is estimated at 122 million
pieces and for man-made and blended/mixed chaddar it is estimated at 5
million pieces.
The cotton bedsheet is the popular with
a demand share of 93.59% of the market as against 6.41% of man-made and
blended/mixed bedsheet. The demand for cotton bedsheet during the period is
estimated at 146 million pieces and for man-made and blended/mixed bedsheet
it is estimated at 10 million pieces.
Market for Towel/Terry Towel:
The market size of towel has stood at
400 million pieces in 2007 as compared to 387 million pieces in 2006. The
demand for towel has thus gone
up by 3.36%. Out of the above, the urban area
has a share of 32.50% and rural areas a share of 67.50%.
The total market size of terry towel has
stood at 15 million pieces in 2007 as compared to 13 million pieces in 2006.
The demand for terry towel has thus gone up by 15.38%. Out of the above, the
urban areas have a share of 60% and rural areas a share of 40%.
(Courtesy: Textiles Committee)
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