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G: Pockets | May 2016

ATDC honoured by ASSOCHAM

The Apparel Training & Design Centre (ATDC), one of the largest quality vocational training providers for the apparel industry in India, was awarded ‘Best Vocational Training Provider (VTP) Training 2016’ by the Associated Chambers of Commerce and Industry of India (ASSOCHAM) at an award-cum-summit ’Skilling India’: The Way Forward” on March 15 at a function held in Shangri-La Hotel, New Delhi. The award was conferred by Rajiv Pratap Rudy, Minister, Ministry of Skill Development & Employment, Government of India. Dr Darlie Koshy, DG & CEO, ATDC, & IAM, received the award on behalf of ATDC on March 15, 2016. GS Madan, VC, ATDC was also present at the occasion. The other dignitaries present at the event were Jayant Krishna, CEO, National Skill Development Corporation; Sunil Kanoria, President, ASSOCHAM; Rohit Nandan, IAS, Secretary, Minister of Skill Development and Entrepreneurship; and Professor SK Mehrotra, JNU.

ATDC has been selected for this award for its contribution to large scale quality skilling of Indian youth specially women in rural/mofussils and semi-urban areas for meeting the rapidly changing skill requirements of apparel sector with realtime industry relevant skill modules and new learning solutions, thus providing wage employment for youth specially women having dedicated verticals to work with Ministry of Textiles, GOI (for ISDS Project), DGE&T (Ministry of Skill Development & Entrepreneurship, GOI) (for Longer Duration Vocational Courses) and AICTE (Ministry of HRD, GOI) & RGNIYD (Ministry of Youth Affairs & Sports, GOI) (for B. Voc. Courses). While exporters require cycle & through put time to be brought down in the context of ‘Fast-Fashions’ approach gaining ground world-over, the domestic sector wants “Product Lifecycle Management” ‘fast-turnaround of store merchandising’, captivating visuals, etc.

The e-commerce/m-commerce wants fashion to meet instant gratification standard with supply chain-logistic management. ATDC is the largest vocational training provider for the textile-apparel chain offering a comprehensive bouquet of courses for ‘career’ progression in an integrated manner by creating a “step ladder-training eco-system” with clear focus on “Skilling of aspirational Indian youth”.

Rajiv Pratap Rudy said “We always talk about doctors, engineers, professors and other professionals but we hardly talk about skills. The world skill was never part of our system. Our Prime Minister Narendra Modi understood the importance of skill development and created Skill Development Ministry. There was a need to create this ministry, we talk about convergence, globalization, training, identifying talent but what in particular is there which is different, it is the skills. For years we have only spoken about education and being educated being skilled was never our priority. I congratulate all of you who have been working towards Skilling India and giving direction to the youth of the country”

“ATDC heralded the large scale quality skill training in Apparel sector on a Pan-India basis, since 2010 by creating a new model for training infrastructure, curricula and a youthful brand. ATDC Team is proud to receive this award after training over 1,60,000 candidates in short term and nearly 40,000 candidates in longer duration programmes through about 176 centres Pan-India in last 5 years exceed over 2 lakhs candidates. The award is yet another important milestone in our journey of ‘Upskilling, Reskilling, Newskilling’ of youth and women which ATDC has undertaken over the last 5-6 years on Pan-India basis. ATDC further through an “integrated step-ladder eco system” for skill training in downstream apparel sector ensures employment of youth and empowerment of women creating multiplier effect in rural economy while providing professional workforce at different levels to widely dispersed apparel manufacturing clusters. B. Voc. is dedicated to the aspirational youth of India who can choose to grow as the opportunities come by meeting them with matching skills and competencies” Dr Koshy.

ATDC has been recognised earlier nationally for its innovative training initiatives like creation of brand ‘SMART’ (Skills for Manufacturing of Apparel through Research & Training), Launch of ATDC-JUKI Tech Innovation Centre, ‘Product Specialty Centres’, denovo approaches such as Simulated Production Environment, State-of-the-Art Infrastructure, SMART Trainee Kits, Training of Trainers Academies for Continuous upgradation. Today, ATDC is a largest vocational training provider for the apparel sector in the country with about 176 ATDCs including 65 ATDC Vocational Institutes, about 115 ATDC-SMART Centres. ATDC has also received the ‘Best Training Institution-National’ by Education Award (Franchise India) & ASSOCHAM Award for ‘Best Institute: Innovation 2015’ and is a proud recipient of UK-India Skill Forum Award in 2011 as well.

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