Advertise Here [468 W x 60 H pixels]
Web Exclusive | February 2017

Lenzing unveils denim e-commerce shop

Lenzing, leading supplier of high-quality, botanic cellulose fibres, ranging from dissolving pulp to standard and specialty cellulose fibres, to the textile and nonwovens industry, has expanded further into the consumer market with a dedicated Tencel branded denim e-commerce shop featuring the campaign: “Know What You’re Made Of: Comfort Starts Inside.”

The Tencel-branded denim shop was launched on February 15, 2017 on ShopStyle, which reaches nearly 6,00,000 shoppers and influences $1 million in retail spending each month. Featuring more than 50 denim styles that include the super-soft Tencel lyocell fibre, the shop showcases denim partners Bella Dahl, DL1961, Level 99, Mavi, NYDJ, and the Blue Shirt Shop. The Tencel denim shop will be highlighted on ShopStyle’s homepage and through a prominent blogger campaign with supportive editorial and advertising on Popsugar, Refinery29, Fashionista, and Sourcing Journal.

Denim with Tencel fibre brings comfort, nature, and technology into one product. Tencel fibres are derived from wood pulp and are produced in closed-loop manufacturing processes at Lenzing facilities in the US, the UK, and Austria.

Post your comment
Name:  
Email:    
Comments:  
Verification Code:   Change Image


 
Advertise Here [728 W x 90 H pixels]
Arvind Rub-Web Controls Ltd      Associated Autotex Ancillaries Pvt Ltd      AuteFa Solutions Germany Gmbh      B & R Industrial Automation Pvt Ltd      Basant Wire Industries Pvt Ltd      Best Power Equipments India Pvt Ltd      Brugarolas India Pvt Ltd      Canias ERP Pvt.Ltd      Condair      Delair India Pvt Ltd      DN Associates      Elgi Electric and Industries Ltd      Embee Corporation      Eppinger Tooling Asia Pvt Ltd      Excel Traders      GEM Equipments Pvt Ltd      Instamod Air Pipe Pvt Ltd      ITEMA WEAVING (INDIA) PVT LTD      Jogindra Industries Pvt Ltd      K.U. Sodalamuthu and Co. Pvt Ltd      Lakshmi Machine Works Ltd      Loepfe Brothers Ltd (Masterline)      Mangal Singh Brothers Pvt Ltd      Mec Growths Texmach Pvt Ltd      Meera Industries Ltd      Nestling Technologies      Picanol N V      Prashant West Point Machinery Pvt. Ltd      Premier Evolvics Pvt Ltd      Rabatex Industires      Reshmi Industries (India) Pvt Ltd      Rieter India Pvt. Ltd      Savio India Ltd      Savio Texcone Pvt Ltd      Sieger Spintech Equipments Pvt Ltd (Parking)      Skaat Machine Works India Pvt Ltd      SMEW Textile Machinery Pvt Ltd      SRE Corporation      Staubli AG      Stella India      Stovec Industries Ltd      Sudarshan Gears      Swissmem      Techaids      TeFoc Accessories      Thymas Electronics Pvt Ltd      VXL Systems      Arvind Rub-Web Controls Ltd      Associated Autotex Ancillaries Pvt Ltd      AuteFa Solutions Germany Gmbh      B & R Industrial Automation Pvt Ltd      Basant Wire Industries Pvt Ltd      Best Power Equipments India Pvt Ltd      Brugarolas India Pvt Ltd      Canias ERP Pvt.Ltd      Condair      Delair India Pvt Ltd      DN Associates      Elgi Electric and Industries Ltd      Embee Corporation      Eppinger Tooling Asia Pvt Ltd      Excel Traders      GEM Equipments Pvt Ltd      Instamod Air Pipe Pvt Ltd      ITEMA WEAVING (INDIA) PVT LTD      Jogindra Industries Pvt Ltd      K.U. Sodalamuthu and Co. Pvt Ltd      Lakshmi Machine Works Ltd      Loepfe Brothers Ltd (Masterline)      Mangal Singh Brothers Pvt Ltd      Mec Growths Texmach Pvt Ltd      Meera Industries Ltd      Nestling Technologies      Picanol N V      Prashant West Point Machinery Pvt. Ltd      Premier Evolvics Pvt Ltd      Rabatex Industires      Reshmi Industries (India) Pvt Ltd      Rieter India Pvt. Ltd      Savio India Ltd      Savio Texcone Pvt Ltd      Sieger Spintech Equipments Pvt Ltd (Parking)      Skaat Machine Works India Pvt Ltd      SMEW Textile Machinery Pvt Ltd      SRE Corporation      Staubli AG      Stella India      Stovec Industries Ltd      Sudarshan Gears      Swissmem      Techaids      TeFoc Accessories      Thymas Electronics Pvt Ltd      VXL Systems