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Web Exclusive | June 2017

Archroma’s dyestuff range bags gold

Archroma, a global leader in colour and specialty chemicals, has announced that its EarthColors dyestuff range has won the Gold Winner at the OutDoor Industry Award 2017, Sustainable innovations Category. EarthColors, Archroma’s patent-pending way of creating warm ternary shades from nature, are available in six dyes, covering a palette of natural shades.

Among the winners, the Gold Winner Award distinguishes EarthColors range—out of the 330 entries—as one of the most innovative products of the industry in what is one of the highlights of the OutDoor Show held in Friedrichshafen, Germany, until June 21, 2017.

EarthColors are Archroma’s patent-pending new method of creating warm ternary shades from nature. These high performance dyes are synthesised from natural waste products of the agriculture and herbal industries, such as almond shells and rosemary leaves, replacing the oil-based raw materials typically used in dyestuff manufacture. Earthcolors are available in a range of six dyes, covering a palette of natural shades. They are fully traceable from the source to the shop, thanks to NCF chip attached on the clothing hangtag.
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