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Newsline-National | September 2019

R|Elan, Neva partner for next-gen performance wear

R|Elan™, the next-gen fabrics from Reliance Industries Ltd. (RIL), has joined hands with Ludhiana based Neva Garments Ltd., a leading value fashion retailer, to create and market apparels made from an innovative range of R|Elan™ Kooltex & R|Elan™ FeelFresh performance fabrics.

The arrangement will enable Neva to offer the best quality R|Elan™ fabric based solutions to it’s consumers, who are seeking more and more comfortable apparels in activewear, athleisure, sportswear, sleepwear and innerwear.

Neva Garments and R|Elan™ held a trade partner’s meet and a fashion show to showcase the new SS’20 range of apparels at Grand Imperia Banquet, New Delhi. Around 350 retail partners who attended the meet, admired the range of high-performance apparels, including new-age functionality offerings from Neva.

Neva Garments’s success thrives on its strategy to provide the best value to its consumers. Neva believes in offering high quality apparels at the economical prices to its consumers. Neva’s thrust on enhancing quality standards, adopting innovations and imparting functionality, makes it unique in the very competitive apparel industry.

R|Elan™, the next-gen fabrics have been created from specially engineered fibres and yarns using the cutting-edge technological expertise, state-of-the-art R&D and the robust testing systems. These smart fabrics have been designed to enhance comfort and aesthetics and it is the most sought after fabric by renowned domestic and global brands.

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