More than 200 exhibitors will showcase promotional textiles and related products at PSI 2018, the leading European trade show of the promotional products industry during January 9-11, 2018 in Düsseldorf. Only logos, slogans and pictures turn textiles into promotional textiles. The show will highlight the emerging trends in shirts, caps and scarves.
Completing the offerings for visitors will be an extensive supporting programme and new special areas.
The centrepiece of the PSI Show’s textile selection will be the Textile Area where exhibitors such as TRIUSO, ApparelScout, Wille, Aglika Trade, Printfield, Dogibear Promotions, ABER Textil+Design and Sport Böckmann will showcase their assortments. Visitors interested in getting some initial guidance regarding the textile selection at the promotional products show can use the fold-out hall map, the trade show catalogue and the website to embark on the Textile Discovery Tour, which will be offered for the first time. It will lead them to various exhibitors and to the most important programme highlights for a comprehensive overview.
Besides current industry highlights, future trends – several of which are stimulating the market at the same time right now – will also play a key role at the exhibition stands. “Fortunately, we’re seeing increasing demand for fairly produced and traded products”, says textiles expert Stefan Roller-Aßfalg, director of the Academy for Textile Finishing, a partner of the PSI textile programme. “A rethinking of sustainability is taking place, accompanied by a very strong trend towards higher-quality products.” He also sees growing demand for products produced in Germany and Europe, as well as increasing automation of processes, from purchasing and finishing to logistics.
Finishing will play a particularly significant role at PSI in 2018. For three days, visitors can stop at five stations, hosted with the support of 15 industry partners, to get comprehensive information on the topic. Featuring live demonstrations, the new Best Practice Islands will serve to explain how motifs and writing end up on textiles. On the Screen Printing Island, for example, Maprom and Hebbecker will demonstrate the individual steps of this particular finishing process. ZSK Stickmaschinen, Melco International, Madeira Stickgarne and Männel Textile Kennzeichnungen will be on the Embroidery Best Practice Island to show how an embroidery machine works, what roles are played by yarns and software, and how individual motifs are added to textile products. Cameo Laser and Trotec will be on hand as points of contact at the Laser Marking station, demonstrating the various steps of the laser process and the advantages delivered by this finishing option compared to classic methods.